BINIBINI New York started with a simple need—I needed a bag that could hold it all and still look great. With determination that idea became reality.
I’ve been there—every work trip meant juggling different bags. A backpack one day, a duffel the next, or worse, a handful of plastic bags stuffed with everything I needed. I’d haul them through airport security, across unfamiliar cities, into meetings, and finally to a hotel room, only to realize none of them truly worked. I wanted something durable, functional, and elegant—something that carried my essentials without compromising my style.
The TOTE-ALL™ is my answer.
Every detail was thoughtfully considered to create the ultimate work tote. A padded laptop compartment, a hidden shoe slot, theft-proof compartments for your keys, wallet, and phone, plus dedicated spaces for an umbrella and water bottle—all in a water-resistant, wipe-clean design. No more struggling with cluttered bags or digging for essentials when you need them most.
Ely Mata – Founder
Before starting BINIBINI, I spent years working in the corporate events world, constantly on the move—catching the subway, rushing to the airport, hailing cabs. Long days and business trips to different cities turned me into an expert at packing, but I could never find a bag that fit everything neatly, made sense for my lifestyle, and still looked stylish.
